原推：
As promised, we’ve launched the ability to buy Telegram usernames on a dedicated platform – Fragment. Auctions for the most valuable usernames are already live, so make sure to check it out. In a few days, we will also introduce the ability for users to sell their existing usernames on Fragment.
For the first time in the history of social media, a fair, transparent market for usernames is established. Finally people will have ownership over their social media addresses, secured in the immutable ledger of a decentralized blockchain network.
This is just the beginning, and yet an important milestone – the power has started to shift into users’ hands.
I’m really impressed by the success of the auction TON recently conducted for their domain/wallet names. Wallet.ton was sold for 215,250 Toncoin (~$260000) while casino.ton was sold for ~$244000.
If TON has been able to achieve these results, imagine how successful Telegram with its 700 million users could be if we put reserved @ usernames, group and channel links for auction. In addition to millions of catchy t.me addresses like @storm or @royal, all four-letter usernames could be made available for sale (@bank, @club, @game, @gift etc).
This would create a new platform where username holders could transfer them to interested parties in protected deals – with ownership secured on the blockchain via NFT-like smart-contracts. Other elements of the Telegram ecosystem, including channels, stickers or emoji, could later also become part of this marketplace.
When it comes to scalability and speed, TON probably has the best technology to host such decentralized sales. Our team can write bullet-proof smart contracts…